Simple

S imple living is a thing of the past

  • Bigger, better, and faster have taken the wheel and spun us out of control! We ve been melting glaciers, banishing bee colonies and devolving the human race into a rat race that uses a devolving mantra of GIMME GIMME GIMME
  • When is enough really enough? When can we tweak the definition of wealth and accumulate some positive karma? Can t we just trade down for once? What s the solution to this mess? It s Simple
  • With all the over-built, over-hyped products out there, it's becoming hard to find comfortable shoes that you can live with
  • So Simple was started
  • They re your stereotypical, anti-stereotype brand offering quality shoes and a big dose of reality
  • Reality with Simple takes shape in the form of Simple men s shoes, Simple women s shoes, Simple kid s shoes and Simple bags
  • Later, after about a gazillion pairs of Simple men s shoes and Simple women s shoes (give or take a few pairs), Simple has managed to learn a few things
  • Well, actually a lot of things
  • And none are more important than this: HOW Simple makes their shoes is just as important as WHY Simple make them
  • Simple has to find more sustainable ways of doing business
  • Which pretty much is where Simple stands today..
  • at the crossroads of here and now, aware of their responsibility to the planet while trying to pay the bills
  • Sometimes Simple makes progress that is notable while at other times the improvements are harder to recognize
  • The important thing is that Simple is committed to making Simple shoes and Simple bags that are 100% sustainable
  • If you re ready to take a stand against the shenanigans of excess, then Simple has a new equation to live by: Less > More Keep it real
  • Keep it Simple.